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1
Introduction
Welcome
2
Beginner Facebook & Instagram Ads
Business Manager Overview
Setting Up Your FB Account Properly
The Facebook Pixel
Facebook Audiences Explained
Facebook Audiences Demo
Facebook FAQ's
Bottom Of The Funnel
Campaign Set Up
Campaign Set Up FAQs
3
Advanced Facebook & Instagram Ads
Building The Top Of Funnel
Dark Posting
Ad FAQs
Targeting & Finding Interests
Using Data To Scale
Optimizing BOF
Optimizing TOF FAQs
Optimizing TOF
4
Checklists & Recap
Course Recap
Ad Recap
The Full Marketing Picture
The Set Up Checklist
Ad Creation Checklist
Campaign Launch Checklist
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